Our video production specialists wrote, edited, and produced a video that educates BC residents on the proper way to recycle paper and packaging materials.
Recycle BC Live Action Video
Our video production specialists wrote, edited, and produced a video that educates BC residents on the proper way to recycle paper and packaging materials.
THE EXPLAINER VIDEO INTRODUCES RECYCLE BC’S NEW BRAND IDENTITY AND REINFORCES THEIR MARKETING MESSAGE.
Our film crew visited a household in Victoria to record the live action video. It uses typography, textured backgrounds, and a custom color palette that is based off of the non-profit organization’s brand guidelines. Intimate interview footage, exciting action shots, and an instrumental music bed create a relatable and inspirational tone.
RECYCLE BC IS RESPONSIBLE FOR RESIDENTIAL PACKAGING AND PRINTED PAPER RECYCLING THROUGHOUT BRITISH COLUMBIA.
They provide recycling services to over 1.7 million households through curbside, multi-family and depot collection. The non-profit organization’s mandate is to promote recycling best practices and the environmental benefits of recycling to residents through education.
