Infortal is a leader in global security and risk management, offering unparalleled services in geopolitical risk intelligence, reputational risk management, and global investigative services. With over 30 years of expertise, the company uses its comprehensive suite of services to help companies make informed decisions and mitigate business risk, protecting employees and company assets worldwide.

Infortal has a team of over 800 seasoned professionals across 160+ countries, including former intelligence officers, financial analysts, and legal experts. Each brings a wealth of experience and a global perspective. Combining our knowledgeable team and cutting-edge technology, Infortal has a strong reputation for providing tailored solutions that deliver meaningful results.

Although Infortal wanted to implement a strategic content plan, the team was concerned that their existing website would not adequately showcase their new initiatives. To address this challenge, Ballistic Arts partnered with Infortal to design a user-friendly website that not only met stringent requirements but also excelled in presenting future content effectively. This collaboration ensured the website was designed with adaptability in mind, future-proofing it against the evolving needs and continuous innovations of Infortal.

Infortal’s Previous Website

Problem

The Infortal team invested a lot of time and effort into expanding their content and communication strategies. They wanted to launch new initiatives, like a podcast, to boost engagement and provide more valuable resources.

Unfortunately, Infortal realized that there was a problem it needed to address before releasing new content initiatives. Its website appeared outdated, making any current or future content feel stale.

The launch of new initiatives highlighted the need for a more engaging and modern website, especially compared competitors’ more dynamic online presence.

Solution

Ballistic Arts’ web team focused on redesigning Infortal’s website with innovative site structure and captivating user interfact features while highlighting Infortal’s industry-leading experience. By focusing on the website elements, we wanted to create an online presence that their clients would recognize as knowledgeable and professional.

Our team dedicated themselves to the design process, ensuring each section of the website stood out individually, but still maintained the company’s brand identity.

The main challenge of building Infortal’s website is the amount of information. The new website needed to present this vast amount of content in a way that was accessible and engaging. Our internal content supported the web team, implementing strategies like integrating compelling call-to-action (CTA) sections, to properly guide users to Infortal’s key resources on the website.

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Infortal’s New Website

Detailed Process

Strong Collaboration

Ballistic Arts is dedicated to strong customer relationships and handling all of our projects with a collaborative approach, ensuring our clients receive the solutions they’re looking for. This commitment played a pivotal role in the successful redesign of Infortal’s website.

To meet Infortal’s strict requirements, we focused on continuous communication with their team and scheduled regular review sessions. In our review sessions we were able to…

Our approach ensured that we remained aligned with Infortal’s strategies, enabling a seamless integration of their evolving content strategies into the website’s design.

Adaptable Solutions

Due to Infortal’s changing content strategies, our web team needed to approach this project with adaptability at the forefront of their thought process. By prioritizing collaboration, we were able to effectively maneuver through the project’s complexities.

We delivered a website that was not only robust and flexible but also primed for launch regardless of any background changes.

Our team’s ability to adapt and integrate ongoing updates ensured the project’s success, reflecting our dedication to delivering solutions that meet our clients’ evolving needs.

Results

Our dedication and resilience paid off despite the project’s challenging and dynamic nature. We successfully launched a website that showcases Infortal’s significant contributions to the field, leading to a very happy client.

Infortal’s new website represents the company’s expertise and serves as a testament to the power of collaboration, innovation, and hard work in overcoming digital development challenges. Their team is now able to launch new content and communication strategies with confidence, knowing that the new website will enhance any new initiatives they undertake.

Get Tailored Solutions for Your Unique Situation

Working on this Infortal project shows our dedication to delivering customized solutions that work for our client’s unique needs. Our digital marketing team understands that every company has different goals and that to meet these goals, websites must be designed with precision.

In Infortal’s website redesign, we were not only able to align with all of our client’s strict requirements, but we were also able to present cohesive branding and offer them a flexible solution that will adapt around their future needs.

At Ballistic Arts, we pride ourselves on our strategic and holistic approach to marketing and web development. We help our clients stand out in the digital space by offering a suite of comprehensive digital marketing, web and video solutions. Whether your company’s goal is engage more of your audience or generate higher quality leads, our expertise can support your marketing efforts.

If you’re looking to elevate your brand and connect with your audience in meaningful ways, let’s work together to find marketing solutions that get you the results you need. Contact Ballistic Arts for a free consultation.

Infortal: Strategic Web Design for Optimal Content Delivery

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Infortal: Strategic Web Design for Optimal Content Delivery

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