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The Ballistic Arts video production team created a video for the Canadian Foundation for Healthcare Improvement that shows the ways that its services support real Canadians living with diseases. Our goal was to outline some of the struggles of Canadians across the country living with COPD (chronic obstructive pulmonary disease), highlighting the ways that CFHI […]

Video Production

Canadian Foundation for Healthcare Improvement Video Production

The Ballistic Arts video production team created a video for the Canadian Foundation for Healthcare Improvement that shows the ways that its services support real Canadians living with diseases. Our goal was to outline some of the struggles of Canadians across the country living with COPD (chronic obstructive pulmonary disease), highlighting the ways that CFHI and its INSPIRED program alleviates these problems.

SUPPORTIVE. INSPIRATIONAL. IMPACTFUL.

Filmed across Canada, this video production includes interviews with people living with COPD whose care was shifted closer to home thanks to CFHI’s services. With a mixture of on-location footage, narration, and on-screen statistics and information, the video summarizes clearly the real-world benefits of CFHI. We used their brand’s colours throughout the video for consistency, and used peaceful but inspirational music to support the uplifting theme of the video.

IMPROVEMENT. PROGRESS. DEVELOPMENT.

The Canadian Foundation for Healthcare Improvement is a not-for-profit organization funded by Health Canada. They seek to improve the health care of all Canadians and have helped healthcare organizations make progress in areas like access, safety, and coordination of care and transitions.

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